Kate Swoboda Kate Swoboda

How to Know When it’s time to Pivot Your Coaching Business

Building a coaching business isn’t a straight line—it’s a living, breathing experiment. In this conversation with CLCC graduates Kim Romain and Louise Neil, we talk about pivoting your coaching business with courage, collaboration, and self-trust.

Kim and Louise share how they went from co-hosting their first group podcast to creating Empowered and Embodied, a show born from brave conversations about what wasn’t working anymore. Together, we unpack how to know when it’s time to shift direction, why joy is a legitimate metric for success, and what it takes to release sunk-cost bias and start again.

If you’ve ever questioned whether you’re “doing it wrong” because you want to pivot your coaching business in a new direction, this is your invitation to see your coaching business as an evolution. This episode will help you see change as part of mastery—not a mistake.

Read More
Kate Swoboda Kate Swoboda

How to reboot your coaching business

Wondering how to come back to your coaching business after time away? Whether you took a few months off or a few years, this episode of The Craft of Coaching will help you return with clarity, confidence, and self-compassion.

Many coaches step away from their businesses—but when it’s time to return, the shame spiral can hit hard. You might wonder if people noticed you disappeared, if you're still “legit,” or where to even begin.

We’re here to dismantle all of that. This episode walks you through how to re-enter your coaching practice without apology or hustle, offering real-world steps and mindset shifts to support your return.

Read More
Kate Swoboda Kate Swoboda

How to Change Your Marketing Strategy: Pivots, Permission, and the Strategy That Finally Worked (with Jen Vertanen of We The Unruly)

We’re talking about how to change your marketing strategy when what you’ve been doing isn’t working—and how to know when it’s time to pivot. Our guest, Jen Vertanen (We The Unruly), has rebranded more than once, invested in beautiful websites and copy that didn’t convert, and sat in the stew of “make it fit” before landing on the approach that finally clicked. If you’re ready to evolve your message, stop forcing a brand that doesn’t fit, and build a strategy that actually attracts the right people, this episode is your practical, heart-centered roadmap to changing your marketing strategy with integrity.

Read More
Kate Swoboda Kate Swoboda

Life Coaching Styles: Which is Best?

Which coaching style is the best? This is a question that life coaches often wonder about—Is one style of coaching more effective than another? Will one style of coaching get them more clients, than another style of coaching? Let’s examine which coaching style is best.

Read More