Yes, you know that you need to market your business--but what about actually running your business? That's the domain of business operations, and in today's podcast we're going to explore the different domains of business operations for life coaches, and the questions to ask to identify your most important high priority tasks.

The biases and assumptions that your clients hold will either help them or hinder them. In psychology, these narratives/Stories are called "cognitive distortions" and there are specifically identified cognitive distortions that are particularly common. In today's Skill Drill series, I'm going over common cognitive distortions and how life coaches can help their clients identify cognitive distortions that hold them back.

Life coaches love to coach their clients, but most dislike marketing to find clients--but it doesn't have to be that way. As a coach, you can learn approaches to marketing that are authentic and aligned with who you are and the body of work that you are creating in the world. Today's episode will guide you through 5 ways to be authentic when marketing, so that you can feel good about your messaging and how it's received in the world.

Today's episode is part of our Skill Drill series and we're offering an exercise that you can use with your clients to help clients focus on what they can control. We live in a world full of things that we have no control over, and getting attached to outcomes and frustrated when we can't control things does not serve our clients. Using this exercise, you'll empower clients to focus on what they can control and start releasing attachment to the things in life that they can't.